Iterate. Evaluate. Improve.
Our Process is a six step iterative and incremental approach for digital product development guided by Agile Project Management & Software Development Methodologies.
Every day we work to refine and improve our process creating more value for our clients, partners, and internally. We believe the reason for our success has been directly attributed to these four key Agile qualities…
Maintaining flexibility in our process is necessary to putting entire team in best position for success. We evaluate our process and its effectiveness at each stage from key business stakeholders, design, engineering, test and project management disciplines. Each time fine tuning more in order to maximize your return on investment, total cost of ownership and end-to-end quality attributes of the overall solution. What works for one organization, partner, team or technology may not work for others.
Maximize your ROI through data instrumentation, visualization, and analytics! We designing with a “mobile first” mentality. Design for the smallest required screen size first and discover your most important user features. Users learn and evolve just like technology. We work with user research teams to try and understand the total user experience. Every product should be instrumented to collect user reviews, feedback and analytics. Review your product analytics weekly and listen to your users, watch what they’re doing and how they are doing it. Refactor as you continue to learn more and evolve with your user. Don’t make the mistake of wasting millions wrongly guessing what’s best for your user
Reduce your TCO by only building what our users want! We understand that through different screen sizes come different user experiences. Pick your favorite app, your favorite website and think about when you use it. Are you on your wearable watch, your mobile phone, your phablet or tablet, maybe your desktop computer or TV? If you’re like most as research suggests you have different preferences and needs as your device changes. So why not build digital solutions with this in mind?
In depth business analysis or brief followed by a series of interviews and meetings to thoroughly understand the business objectives while identifying potential business, technology or user gaps.
Generating key user profiles, roles, information architecture and scenarios required to meet the business. objective.
Visually designing through a series of iterative low fidelity sketches to high fidelity the product at smallest form factor in collaboration with lead architects working on logical technology software design and lead developer working on prototyping proof of concepts.
Physical design, development and testing from engineering perspective meeting the requirements set out by prior phases and continuous improvement as these iterations progress evolve.
Deploying software releases to staging and production environments ensuring tight controls in place for back-up, recovery, fail-over, and instrumentation as necessary to respond to system and user feedback.
Employing digital marketing strategies and instrumentation to share, advertise, and message your product and new features globally using social, inbound even outbound marketing practices.
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